What technologies will shape the landscape in the near future? This is a hot question for those thinking of launching a new tech company, as well as freshly baked startups wishing to be on the crest of the wave. We’ve done our own research and are ready to share the results. So grab your pen and jot down (or put to your Pocket) the top technology trends for startups to watch for in 2017.
1. Mobility, mobility and once again mobility
Back in 2015 Google stated there were more searches on mobile devices than on desktop. Just then, the search giant launched its mobile-first index, labeling mobile-friendly websites and ranking them even higher. According to Biznessapps, nearly half of small businesses are expected to launch their own mobile apps in 2017. And the trend is expected to continue in the coming years.
This must be kept in mind while building a new business. Luckily there are various options of how to be presented on mobile now: make your website mobile friendly, develop a native Android and/or iOS app, or launch a mobile web app.
2. Artificial Intelligence and chatbots
Fired out last year with Facebook’s chatbot platform for Messenger and Google’s Allo, smart messaging apps and AI assistants will gain momentum in 2017. Expect to see chatbots everywhere, even in CRM systems, even in small businesses. Research and advisory company Forrester predicts investment in artificial intelligence (AI) is to triple in 2017, as more companies unlock the potential of machine learning and Internet of Things (IoT).
If today chatbots are seen mainly as an easy and fun tool to help customers, there is an intention to endow these smart apps with some human-like skills, like interpreting nonverbal cues, to make interactions even smoother and deliver valuable data for companies.
3. Internet of Things (IoT) and Internet of Everything (IoE) to expand even more
The Internet of Everything is a huge pie for tech companies, being a $19 trillion global opportunity over the next 10 years, CISCO says. IoT is an integral part of Internet of Everything, and a tidbit itself. Research Nester predicts the global Internet of Things market can reach $724.2 billion by 2023.
With over a hundred registered products currently on the market, like security/smoke sensors, lights, climate control, and home electronics, IoT continues to expand, especially in the US, connecting even more smart gadgets and making our life more comfortable. Obviously, opportunities for IoT development companies and startups are enviable.
4. Virtual Reality (VR) and Augmented Reality (AR)
VR and AR have gained a heap of recognition in recent years. It goes without saying that games like Pokemon GO made a huge impact on popularizing these technologies among a wide audience. However AR & VR are far beyond gaming, being adopted in about any domain today: advertising, traveling, automotive, architecture, interior design, you name it.
Both virtual reality and augmented reality apps allow customers to experience products or services they pick (for example evaluate your new flat or car interior), helping them to make choices, and giving companies a good sales booster as well. No wonder investors willingly pour their money in AR/VR startups, and the market revenue is to hit $120 billion in just 3 years, according to Digi-Capital.
5. Big Data to get even bigger
As more and more enterprises of different size and sectors are moving to cloud, companies and houses are getting increasingly equipped with IoT systems, and the more machine learning gains momentum, volumes of data are growing significantly. Besides, we observe the rise of popularity of Blockchain and that is inherently connected to the Big Data.
That’s why in 2017 the sales of big data tools, applications, and services will increase by more than 50%, from $122 billion in 2015 to $187 billion in 2019, IDC predicts. The market is eager for these solutions, as well as for various analytic systems, especially predictive analytics. They all will play a greater role in improving customer satisfaction and driving sales. The time is now for Big Data startups.
6. Health Tech
Healthcare is one of the most excessive and bureaucratic industries that by leaps and bounds develops in terms of technology. Apps for health and fitness as well as other medical tech products range from social networks to robots and body simulators. Nevertheless, all of them share a common goal: to leverage health tech in order to improve the huge industry.
Since the very first x-ray machines appeared, technology has produced a lot of benefits in the healthcare industry and now continues making its positive impact, particularly through health apps.
With technology being widely available, there are more ways to have a free and quick access to doctors and health websites. Better ability to communicate is crucial for safeguarding health, preventing and dealing with health issues/problems.
One of the latest examples in the health tech field is a HelpAround startup that developed a unique safety network for diabetics. The health app is designed to ‘unite patients and their families to get and give help in emergency situations‘.
So what’s next?
Anyone in the tech industry knows that attempts to make predictions are almost always futile. And there are some other trends, no doubt, but these are six most important ones for startups. So don’t be afraid to embrace new technologies, Vakoms has you covered!